Who We Are
Launched in 2005, the brand BEYOND promises that it will go beyond the efforts of other beauty brands to make people and the environment beautiful. A seriously ethical and eco-friendly brand, it strives on 10 eco philosophies for sustainable living, among these are : no paraben and minimum waste in production chain management. Beyond is well known as a specialist for body care products, offering one of the widest range to cater to all skin types.
OUR BRAND IDENTITY
The leaves on the bottom of the symbol mean the laurel of victory With its dedication to make eco-friendly, natural cosmetics, Beyond became Korea’s No.1 Eco-friendly cosmetics. Various flowers and leaves mean that Beyond uses natural ingredients without harmful component for the products
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ABOUT LG HOUSEHOLD & HEALTH CARE
Founded in 1947 and headquartered in Seoul, as the FMCG arm of LG Group, the company oversees major divisions like Home Care, Beauty, Beverage and Nutrihealth. Factories of LG H&H have won numerous accreditations related to product quality and production process.
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